Packard 1935 - The Packard Franchise
12 page all new reprint; digitally restored from the original source and printed on high quality 8.5" x 11", 32#, 97 bright acid free paper in Color, assembled into an individual item that is folded and stapled, or heat bonded with an adhesive fabric binding.
Contents - Index:
- Pages: 12
- Packard 1935 - The Packard Franchise
- Packard Motor Car Co
- Packard Motor Company
- In Presenting the Packard Franchise to any prospective dealer, ...
- A Good Product ... 1 The Packard 120
- A Full Line in a Broad Market ... 2 fine cars from $980 up to $5000
- A Firmly Entrenched Manufacturer with Capable & Stable Management ... 3 The Packard Motor Car Co
- Performance of Packard Identity ... 4 No Other Car in America
- Policies that Help Build Dealer Profits ... 5 A Liberal Dealer Discount -
- A Sensible Dealer Program ... 6 Packard does not want, or need so many Dealers
- Packard Dealer Distributor Organization ... 7 The Packard Dealer is handicapped in no manner
- Strong National Advertising ... 8 In introducing the "120", Packard is backing it with
- Good Car Distribution ... 9 Dealers who, due to past experience, are reluctant to sign a
- Easily Understandable & Equitable Infringement Policy ... 10 Fifty Dollars to be paid the dealer in
- Largest Fine Car Clientele ... 11 Quarter of a million owners and, in addition
- Service Folllowup ... 12 For the One Twenty, Packard has provided service agreements
- Independence of Action-No Entangling Alliances ... 13 Prior to the Introduction of the "120"
- Good Wholesale & Retail Finance Plan ... 14 An Arrangement has been completed with the
- Practical Sales Promotion - The Kind that Sells Cars ... 15 With the introduction of the "120"
- Oldest & Most Stable Distributor Organization ... 16 A large Number of Packard Distributors date
- Price Protection on Changes in Prices & Models ... 17 The Same Liberal Policy of Price
- Fair Warranty Policy ... 18 The usual Protection on Replacement Parts during the
- The Finest Name in the Industry ... 19 Just as Packard has always said about its cars, "Ask the Man Who Owns One"